Monday, August 31, 2009

Disney Buys Super Heroes and The rest from Marvel Comics

Marvel Comics, the creator of comic book legends such as the X-Men, Spider-Man, and the other 5000 super heroes and evil doers, will be part of the Mickey Mouse family. That's right, Disney has acquired the rights of the Marvel Comic Book Characters and it only cost them 4 Billion dollars. That comes to just under a million dollars a character. Though obviously the value of each character varies considerably.

It is no wonder these marvel comic movies have been coming out by the cluster and in record time over the past few years. I honestly think that all the block buster hits hitting the big screen falsely increases the perceived value. The earnings potential, over the next decade or less, may be over estimated. None the less this is still an excellent buy for Mickey and the Disney Family for the long term.

I think another issue this brings up is the flood of weird financial garage sales of "name and labels" even Dow Jones Industrial Average is up for grabs. That just seems insane.